To Do List: Marketing Preparation - Social Media

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Use this guide to help you prepare your social media content:

  • Create Facebook and Twitter accounts (when applicable)
  • Prepare Launch Day tweets and Facebook posts (reference this guide if you need help with this step)
  • Create default tweets and reusable tweets (reference this guide if you need help with this step)
  • Create default and reusable Facebook posts (reference this guide if you need help with this step)
  • Create content calendar for Updates to the Crowdsourcing Page and determine if they will be posted weekly or bi-weekly (reference this guideif you need help with this step)
  • Begin social media outreach 4 weeks before Launch
  • Utilize HeroX's social media best practices infographic to build your following (when applicable)