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challenges
For Business
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Results
Jamaica Tourist Board - Annual Report (April 2015-March 2016)
Challenge Resource
ANNUAL_REPORT_2015-2016.pdf
(7.2 MB)
brief description
This document summarizes the activities and impacts of the JTB's marketing efforts.
key insights
When developing the marketing strategy, it's important to understand how the JTB is currently marketing Jamaica.
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