Hello again challenge solvers...
I was reading an article this morning about Jeff Bezos and how he asked his managers to submit a 6 page brief on ideas they'd discuss in meetings. A lot of comments got made about the process, but one that stood out was that people who were pretty much done the week before the deadline... had several benefits.
One... they could "sleep on it". Sometimes, inspiration to overcome obstacles in designs have come for me in those first waking moments, or even dreams. Or maybe they are pretty much one in the same. Not sure. Two, they had the benefit of stepping away from the brief for several days... and seeing it with a "fresh set of eyes". Both comments make a lot of sense to me and comported with my personal experiences.
He then went on to say that meetings on these briefs all started with a significant block of time for participating managers to read, digest and make notes on the briefs before discussing them. He stated that during this time, it became obvious to him who had "crammed" vs who had left themselves the luxury of time to hone their brief.
Anyway... I think brilliance can come a whole lot of ways. But bottom line... there's 1 week left to this contest. Time clicks away, as it seems it always does... at least in this existence ;-)
I'm so excited to see what comes of it and so looking forward the the judging phase.
We left 2 weeks for judging just in case I was wrong about it being able to happen much faster. But either way... after the Sept 6th deadline, and no later than the 22nd... we'll have chosen winners. We'll announce no later than the 24th. My guess is sooner... but having no idea about parsing carefully through all the great ideas... I wanted to be careful. There are close to 3 times the number of challenge solvers that we were told to expect. That's really awesome! Might make for some tough choices. Hope so.
Best of luck!
Talk again next week. After submissions are in, I thought I would touch base before judging began.
Montie Twining
